Marketing Manager | B2B & Digital
📍Middle East
Driving Strategic Marketing
& Business Growth
Who I am?
My Approach
I am a Regional Marketing Specialist based in Dubai, operating at the intersection of marketing, business development, and strategic growth across the Middle East.
With experience spanning 9 countries, I design marketing initiatives that do more than generate visibility, they drive alignment, revenue support, and long-term positioning in complex B2B environments.
What I Actually Do
Translating complex industrial and infrastructure operations into clear, engaging marketing narratives that support business development and commercial growth.
My role includes:
- Supporting multi-million USD tenders through strategic storytelling
- Structuring regional marketing frameworks across multi-country operations
- Aligning marketing actions with pipeline and commercial priorities
- Developing executive-level presentations and value-driven case studies
- Designing CRM and digital campaigns that generate measurable growth
- Supporting trade show participation with lead-generation strategies
Experience Across International Groups
Experience across Industry, Logistics, Retail & Global Agency Networks
Digital & Marketing Capabilities
Strategic Marketing
Go-to-Market Strategy | International Market Development | Lead Generation | Sales & Marketing Alignment | Case Studies & Value-Driven Presentations | Trade Shows & Event Marketing | Product Marketing & Technical Content
Social Media Campaign
Meta Ads | LinkedIn Campaign Manager | LinkedIn Sales Navigator | Campaign Reporting & KPI Analysis
Digital Marketing
Website Management : WordPress – Magento
CRM
Salesforce | HubSpot | Customer.io | Email Campaign Management (Mailjet, Mailchimp)
Design
Illustrator | Photoshop | Canva | Video editing
Chaima Laftouhi 